How does Dealer Week help you succeed?

Boat retailers attend Dealer Week because it is the single best place to gather all the information they need to tackle their business challenges. The conference puts everything in one place to allow you to learn from professional trainers, industry experts, vendor partners, and fellow attendees. Classrooms are built inside the Expo Hall to enable seamless progression from learning about a new strategy to finding a partner to help implement it to discussing your new plan with a peer who has been there before.

Here's a sampling of what the education includes:

Pathway Hosts

There’s a lot to navigate at Dealer Week, which is why some of the most requested trainers in the industry are there to act as hosts for each of the four Education Pathways. The hosts help attendees pull out the most valuable takeaways from each session and draw connections between the things they’re learning.

The Float Plan

Every attendee of Dealer Week receives an 80-plus page Float Plan, which includes a series of “Implementation Tools” designed to help put what you learn at the conference into action.

Roundtable Discussions

No one understands the unique challenges faced by boat dealers better than other dealers. That’s why the conference features a series of Roundtable Discussions that let you learn from people who have been there themselves.

World-class Education

Dealer Week education is considered world-class because it consistently achieves Net Promotor Scores above the “world-class” benchmark. And it keeps getting better. The education session evaluations following Dealer Week 2023 were the highest in the event’s history.

Manufacturer Meetings

Major boat manufacturers find so much value in the education at Dealer Week that since 2022, multiple brands have decided to co-locate their annual dealer meetings with the event to ensure that their dealer networks can attend.